Sulbahri Madjir


The purpose of this study is try to explain the factors needed for successful innovation and entrepreneurship; examining barriers to innovation and how to overcome these barriers and how to identify opportunities for innovation and entrepreneurship. Innovators and entrepreneurs must have the staying power and commitment needed to see an idea through to realization. Many barriers have to overcome. For new products and services to be commercialized, entrepreneurs, innovative companies, investors, and government support are needed. To succeed at innovation and entrepreneurship, business managers must be able to match market demand with technological capabilities. Evaluating the promise of a technology requires careful assessment of both the technology’s maturity and the market potential. Both factors work together in the successful launching of new technologies.


New Business Venture and Business Innovation

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