Enhancing the Entrepreneurial Capabilities of PKK Mothers through Training on a Variety of Healthy Snack Foods

Reswita Reswita, Reflis Reflis, Redy Badrudin

Abstract


Along with the increasingly diverse demand in the field of daily food needs, especially for food, the snack food business is a business opportunity for PKK mothers to support their household economy. To increase knowledge and skills in running a food snack business, PKK mothers need entrepreneurship training in various healthy food snacks. This causes some PKK mothers to be constrained by limited knowledge in making various contemporary snack foods that are following market demand, have not been able to calculate capital or the cost of goods, and do not understand how to sell online. The purpose of this community service activity is to provide training on making various healthy snack foods for PKK mothers, calculating the cost of goods produced, and providing training on promotional and marketing techniques online. The results of this activity are: 1) The knowledge and skills of the trainees' mothers in making various healthy snacks increased, 2) The trainee mothers were able to calculate the cost of goods produced and set the selling price of products, increased knowledge and skills in online-based marketing, were able to cultivate the entrepreneurial spirit of PKK mothers, the household food consumption of PKK mothers of the training participants was increasingly diverse,  and the mothers of the trainees as a whole were satisfied with this service activity.

Full Text:

PDF

References


Andriana, F. (2021). Istri Bergaji: Analisis Peran Wanita Bekerja Dalam Meningkatkan Ekonomi Keluarga. Al-Qadha: Jurnal Hukum Islam Dan Perundang-Undangan. 8(1). 13–32.

Arlinda, A., Grandis, D., Sari, D.I., Lestari, D. D., Yustika, E. F., dan Kurniawati, E. (2021). Pemberdayaan ekonomi perempuan melalui pengembangan Industri Rumah Tangga (IRT) Rengginang. Jurnal Integrasi Dan Harmoni Inovatif Ilmu-Ilmu Sosial. 1(5). 646–657.

Maliki, A., dan Rukmana, H.S. (2020). Calculation of Cost of Production Using the Job Order Costing Method Against Determination of Selling Prices at PT OTO Media Kreasi. Neraca: Jurnal Akuntansi Terapan. 1(2). 103–125.

Ridwan, T. (2020). Pemberdayaan Ekonomi Rumah Tangga Yang Terdampak Pandemi Covid-19 Melalui Usaha Mikro dan Kecil di Kelurahan Tukmudal. Jurnal Indonesia Sosial Teknologi. 1(5). 438–448.

Widiastuti, T. (2021). Strategi Digital Marketing Untuk Peningkatan Penjualan Jajan Tradisional UMKM di Kelurahan Mlatibaru Semarang. Jurnal Riptek. 15(1). 64–69.

Yustika, A., Andani, S.R., dan Suhendro, D. (2020). Analisis Rekomendasi Peluang Usaha Jajanan Makanan Dengan Teknik VIKOR. Brahmana: Jurnal Penerapan Kecerdasan Buatan. 2(1). 8–15.




DOI: https://doi.org/10.32502/altifani.v2i2.4546

Refbacks

  • There are currently no refbacks.


Copyright (c) 2022 Altifani Journal: International Journal of Community Engagement



Indexed by:

       

 

Altifani Journal: International Journal of Community Engagement
Diterbitkan oleh Fakultas Pertanian, Universitas Muhammadiyah Palembang

Contact Person:
Rika Puspita Sari, M.Si (HP/WA: +62 822-8016-9666)
Klinik Publikasi Pertanian, Faculty of Agriculture, Universitas Muhamamdiyah Palembang
JL. Jend.A.Yani 13 Ulu Palembang, South Sumatra, Indonesia
Tel. (+62)711-511731; Email: kppfpump@gmail.com; Website: https://jurnal.um-palembang.ac.id/altifani

 

Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 International License.